NetEase Games and developer 24 Entertainment Lin’an have announced Blood Message, a new AAA single-player action adventure game in development for consoles and PC. The game will be a linear, story-driven experience, though no release date has been confirmed.
24 Entertainment Lin’an is a new studio under Thunder Fire Studio, marking NetEase’s push into premium single-player gaming. The company has primarily focused on online multiplayer titles in the past.
The announcement signals NetEase’s ambition to expand beyond its usual live-service and mobile games. More details, including platforms and gameplay specifics, are expected in the coming months.
Here is an overview of the game, via NetEase Games:
About
Blood Message is a cinematic, single-player, linear story-driven action adventure currently in development for PC and consoles. Powered by Unreal 5 Engine and enhanced with proprietary tools and technologies by the studio, Blood Message is NetEase Games’ first AAA single-player title, blending brutal survival combat with profound Eastern storytelling.
Blood Message introduces a forgotten odyssey of loyalty and survival where players join Dunhuang’s uprising, taking control of a nameless messenger and his young son in this immersive third-person action-adventure. Caught in the crossfire of a righteous uprising and driven by loyalty to both family and country, players will embark on a perilous eastward journey to deliver a message that holds the fate of their war-torn homeland. Amidst the shifting sands of history, they will etch a final tale of loyalty.
Set during the final years of the Tang Dynasty, players will traverse a treacherous 3,000-li (around 1,000 miles) odyssey back to Chang’an, the heart of the Tang Empire. Cross lethal landscapes including desolate deserts and the vast wilderness of East and Central Asia to survive brutal sieges, unforgiving terrain, and overwhelming odds. The game’s setting in the last years of the Tang Dynasty provides a cultural landmark of Chinese history that frames the story with customs, culture, and rich history of the era.
How can countless ordinary people—smaller than dust—leave a mark on history? The Blood Messagedevelopment team offers this answer: The remembrance and praise of future generations become their eternal monument.
The game invites players to step into the shoes of unsung heroes—not emperors or generals—but ordinary people driven by extraordinary resolve. As part of a righteous uprising in Shazhou, Dunhuang, the father and son must navigate a collapsing world, torn between duty to country and love for family. When history forgets, warriors remember. The world has heard too many stories of emperors and generals—Blood Message is an ode to the unsung heroes.
Key Features
Narrative-driven gameplay anchored in cinematic storytelling.
Visceral, realistic combat blending stealth and survival mechanics.
A deeply emotional journey exploring themes of family, honor, sacrifice, and cultural identity.
Expansive landscapes inspired by the diverse terrains of East and Central Asia, such as Dunhuang.
