The company will occupy a 600m² booth in Hall 6, C031 at Cologne’s Koelnmesse, offering immersive themed areas for each title. Genshin Impact fans can experience the world-premiere offline demo of upcoming region Nod-Krai, complete with story scenes and faction reveals.
Honkai: Star Rail’s Amphoreus-themed section features overhead sculptures and interactive activities including chimera design challenges. Meanwhile, Zenless Zone Zero celebrates its first anniversary with “Mystery Tales Investigation” gameplay across PC, PlayStation 5, and Xbox platforms.
All booth areas include cosplayer meet-and-greets, merchandise stores, stage shows, and exclusive rewards. Online audiences can follow coverage through Rocket Beans TV livestreams broadcasting directly from the event.